FW Real Estate – Documentation
SEO Booster
The FWRE SEO Booster plugin improves search engine visibility for property and agent pages by generating dynamic <title> tags from property data and outputting Google JSON-LD structured data for rich results.
What It Does
- Dynamic page titles — builds unique, keyword-rich
<title>tags automatically from property details such as category, type, price, and address, replacing generic site-wide titles. - Google structured data — injects a JSON-LD
RealEstateListingblock into property detail pages, enabling Google to display price, address, and images as rich snippets in search results. - Agent page SEO — a separate title mask for agent profile pages uses agent name and company to improve visibility for agent-specific searches.
Settings
All settings are found in Settings → General tab → SEO Booster card.
| Parameter | Default | Description |
|---|---|---|
| Property page title mask | {site} {category} {type} {price} {title} {address} | Template for the <title> tag on property detail pages. Mix tokens with custom text. |
| Agent page title mask | {site} {agent_company} {agent_name} {agent_tel} | Template for the <title> tag on agent profile pages. Only visible when the Agents plugin is installed. |
| Google structured data | Enabled | Outputs JSON-LD RealEstateListing structured data on property detail pages. |
Property Title Mask Tokens
Use any combination of the following tokens in the property page title mask. Custom text can be placed anywhere — for example: {title} - {category} for {type} | {site}.
| Token | Replaced with |
|---|---|
{site} | Site name |
{category} | Property category name |
{type} | Property type (sale / rent) |
{price} | Formatted property price |
{title} | Property title |
{address} | Property address |
Agent Title Mask Tokens
The agent page title mask field appears only when the Agents plugin is installed.
| Token | Replaced with |
|---|---|
{site} | Site name |
{agent_company} | Agent company name |
{agent_name} | Agent full name |
{agent_tel} | Agent phone number |
Google Structured Data
When Google structured data is enabled, the plugin injects a <script type="application/ld+json"> block into the <head> of each property detail page using the RealEstateListing schema. This allows Google to surface property images, price, and address directly in search results as rich snippets.
Title masks apply only to property detail and agent profile pages. Listing pages and other views continue to use the standard Joomla page title.
To install this addon, open the Add-ons panel inside FW Real Estate. See Getting Started → Add-ons for details on free addons, paid addons, and site verification.
