Download the plugin ZIP from the FW Real Estate product page on fastw3b.com. It is a free download — there is nothing to buy and no account needed. Your Client Section is a separate area that holds a different file: the subscription pack. Do not mix the two up.
A top-level FW Real Estate menu appears in the admin sidebar.

Activation is safe to run more than once — it never overwrites anything you have edited. It does exactly two things:
The free add-ons ship inside the plugin ZIP and are ready the moment the plugin is activated. Nothing is copied anywhere and there is no per-add-on install step.
Activation does not create any pages. You create the pages yourself and place FW Real Estate blocks (or shortcodes) on them. The plugin then discovers those pages automatically. See Setting up the front-office pages for details.
Everything you own lives under wp-content/uploads/fwre/, never inside the plugin folder. This matters because WordPress plugin updates delete the entire plugin directory and replace it. Anything left inside the plugin folder would be destroyed.
wp-content/uploads/fwre/properties/ — property photos and generated thumbnailswp-content/uploads/fwre/agents/ — agent portraitswp-content/uploads/fwre/lang/ — downloaded language packswp-content/uploads/fwre/backups/ — backups made from Data Managementwp-content/uploads/fwre/addons/ — add-ons placed there manuallyTwo practical rules follow from this:
wp-content/uploads/fwre/ together with the database. That pair is your real estate content; the plugin folder is replaceable.wp-content/plugins/fw-real-estate/ — including template overrides. The next update will remove them.The add-ons bundled inside the plugin remain inside the plugin. They are read directly from there, never copied into your uploads folder, and they update when the plugin itself updates.